The strategic development, implementation, execution, and continuous improvement of online customer acquisition.
- Produce and execute SEM, pay-per-click, social media, and inbound marketing campaigns on behalf of clients
- Define content development, syndication, distribution, and link-building strategies
- Craft and manage PPC campaigns in Google Adwords, Faceboook and Twitter
- Produce detailed SEM reports
- Analyze and translate data from web analytics into an actionable plans
- Advise SEM best practices
- Keyword research.
- Competitive market analysis.